Pivoting Plans When Your Business Gets Punched in the Face
I’m dating myself when I tell you that, as a kid, I played a game called “Mike Tyson’s Punch Out” on the original NES (Nintendo Entertainment System). In real life, Mike Tyson was an insane boxer to watch. Full of power and antics. A real entertainer out of the ring and straight-up vicious inside the ring, often knocking out opponents in seconds.
“Everyone has a plan until they get punched in the face…” was a (paraphrased) quote that Tyson made during an interview. Basically meaning, you can plan all you want, but when that first blow lands, you find out what you are really made of. You find out the TRUTH.
These days I hear people talking about the concept of “your truth” and I feel like it is being misused in many ways. I understand that it is good to not live under the judgment of others, however, it is dangerous to think that “your truth” IS reality in every area. It isn’t.
THE truth is what you find out about your level of preparedness and competency ONLY after that first punch lands.
Today I talk through this as it applies to a variety of areas. Relationships, your brand, your health and even athletics.
My hope is that this community is able to courageously ask the question, “What am I lying to myself about.” My hope is that we are ready to consider and accept what THE truth really is. My hope is that we pursue clarity together.